Curation - Cultural Activation



JFOODO




Japanese Craft Beer


Drink in a new language, Japanese Craft Beer enriches the diverse and quality Japanese craftsmanship promoting the craft beer movement from Japan to the world.




Los Angeles Activation


Strategy, Creative Direction, Talent Partnerships, and Production

Featuring Chefs Chefs Joseph Geiskopf, Octavio Olivas (Ceviche Project), Steve Samson (Rossoblu), and Kenji Sato (Asanebo)
Presentations: Clay CA, The Good Liver, and Mr Good Boy with Charlie Staunton and Asato Iida

Agency Partner: TOPPAN
Photographer: Mekael Dawson










Talent Curation



Marshall


Headphones and Speakers



Homeward Bound featuring Zumi Rosow and Shirley Kurata
Director: Harry Israelson
Photographer: Mike Lopez
Production Firm: AllDayEveryday


Homeward Bound is a new series from Marshall, where our favourite artists invite us into their homes. They open their doors to discuss music, design and style—unfolding the story behind their home interior.










Talent Curation



Jaguar




E-PACE


Featuring Kenesha Sneed
Director: Scott Zacaroli
Production Firm: AllDayEveryday


Artist Kenesha Sneed share what makes her love the Jaguar E‑PACE: its combination of looks, agility and dynamic driving.











https://youtu.be/LcKF4SEEFVo










Hello





About


Based in Los Angeles, Johnny Le works at the intersection of innovation, culture, and commerce as a curator and photographer.

With a background in filmmaking and brief advertising career stint for major advertising companies and brands in the United States, Le now consults for businesses, institutions, and startups between the Americas and Asia.

In 2013, Le established Galerie Hideout, a migratory art gallery that bridges the art world, divergent communities, and diasporas through thematic collaboration and unorthodox spaces.

In the publishing space, he often contributes as an editor, coordinator, and photographer for digital and print publications.


Clients


Ace Hotel
Airbnb
Aperture Foundation
BALMUDA
Frieze
HUF
Jaguar
Marshall
Moose Knuckles
Red Bull

Contributor

Actes Sud
Franchise
Garagisme
Highsnobiety
Jugular
Laurence King Publishing
New York Times
Office
purple Fashion Magazine

Contact


Photography:
hello@johnny-le.com









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